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Social Media Training & Optimization

If you're like most people you're probably hearing a lot about "social media" and how if you're not "tweeting, friending, or linking in," you're missing the proverbial "marketing boat."  It's true that social media is a terrific tool for promoting your business, but only if you have the time and the knowledge to put it to good use.

At OSC, we take the guess work out of the social media melee by offering our clients solid social media networking advice (including which social media networks will suit your individual business needs and which ones are a waste of your time). In addition, we offer our clients the following Social Media Presence Building and Training Services:

Social Media Consultation and Strategic Marketing/Planning We look at your current forms of online communication and help you to create a social media marketing plan that will maximize your use of social media tools, as well as optimize the effectiveness of your other web-based media such as your website and/or email marketing program.

LinkedIn Set-Up and Coaching If you aren't already on LinkedIn, we will set up a profile for you. We will also set up a company page and group for you, and teach you how to use this platform and its tools to network with colleagues, business partners, and businesses in general.

Twitter Set-Up and Coaching OSC will set up a Twitter account for you, show you how to find colleagues, friends, clients, and companies or nonprofits that inspire you, and will teach you how to use this simple yet highly effective tool to attract new clients, find out what is going on in your niche, and keep in touch with current clients and colleagues. We'll also create a custom Twitter background for your business profile to help you maintain a consistent brand image.

Facebook Set-Up and Coaching OSC willl set up your Facebook profile and Business Page, show you how to send out invites to your business associates, family, and friends on Facebook to follow your Page, identify and install important Facebook applications to maximize use of the page, and teach you the best usage methods for your Page to keep people coming back.

YouTube, Vimeo Account. SlideShare and Flickr OSC will help you set up video and photo sharing channels for your small business or nonprofit, where you can share your company commercials and vlogs — video blogs — event pictures and more!

Blogging Blogging is often the central component of a well thought out and effective social media marketing campaign.  OSC will explain the importance and efficacy of blogging to not only help maximize your social media presence, but also increase website SEO.  We'll help get you up and blogging in no time with set-up, training, and content building for one or multiple blogs.

Social Media Workshops OSC offers small and large group social media training workshops, as well as one-on-one customized socia media coaching/training on the social media tools of your choice.  Call us today at 203-206-5296 to discuss your specific needs!